What’s LinkedIn and Why You Should Care
Did you know LinkedIn is the most underutilized social media platform compared to Facebook, Twitter, YouTube, Instagram and TikTok? It is the best search engine businesses, corporations and companies use daily. People wrongly assume that LinkedIn is only for job seekers. However, it provides a rich opportunity to make professional connections. As a result of this myth people assume they don’t have to develop and manage their profile as long as it’s there and the job info is accurate.
But when someone searches for you online your LinkedIn profile comes up first the majority of the time. If it is not updated, no active engagements and few connections, then you are missing important opportunities and don’t even know it.
Hosted LinkedIn Webinar
This is why I was excited to host a webinar titled “Level Up Your Career with an Eye Catching Profile on LinkedIn. It was held earlier this month to recognize National Disability Employment Awareness Month. It was sponsored by Bold, Blind Beauty, a platform to demystify blindness through rich storytelling. The presentation focused on 6 sections of your LinkedIn profile: the Header, photo, contact info, summary, work experience and education. Although, there are more sections of your LinkedIn profile, I decided to spotlight these 6 because they are the most important for visibility and connection.
Webinar Mission and Focus
During the webinar I explained what LinkedIn is compared to other social media. Next, I discussed the 6 profile sections. And last I gave challenges to move you to the next level.
To learn more, listen to my presentation at this YouTube link.